Nowadays, more and more people buy items on the internet: books, electronics, musical instruments, cars, shoes, and so on. Usually, they read the product review before purchasing, which ranges from one-star to five-star.
If an item is rated one-star, people don’t even read the product review and skip it to look for another article with more stars.
Have you ever asked yourself if this way of judging is the right one?
Three years ago I posted a comment on Reddit, which is a social media.
My comment was about what happened at a restaurant in Houston. A family of four asked to have dinner at a distance from the table where another family with a disabled child was dining, and addressed the waiter with a few pungent words.
“Disabled children should eat in special places when they enter a restaurant!”
On hearing those words, the waiter refused to serve those intolerant customers, who left the restaurant.
The news spread quite soon, and the restaurant was praised by host of people due to the waiter’s behavior.
My voice was dissenting from those who had praised the restaurant.
In my opinion the waiter had the duty to serve the intolerant guests, although he had different ideas in his mind.
My article was misunderstood and misinterpreted.
A few anonymous people posted some tart replies. An anonymous reader bought the electronic copy of my newly published book The Vibrations of Words, and immediately posted a one-star review on Amazon.
That pseudo-review has nothing to do with the contents of the book, as it is related to my article on Reddit, but the readers don’t know that, and seeing my book on Amazon rated one-star, they pass over it.
Reality is different from appearance the Buddhists say, and I agree with them. Not everything that at first glance seems to be true is the truth.
The Vibrations of Words is a wonderful book indeed, and I recommend it to the readers. Who knows! Maybe someone, after having read it, can post a good review on Amazon to counterbalance the fake one, and give my book the luck it deserves.
Ettore Grillo, author of The Vibrations of Words